All posts by Chris Stearns

Chris Stearns

#ACityUnited: Manchester Clubs Unite Among Tragedy

by Chris Stearns

In the wake of the terrorist attack at an Ariana Grande concert in Manchester that killed 22 people and injured dozens more, people from all across the world gave their support. At the front of those showing their support have been the two Manchester soccer clubs – United and City….

May 26, 2017

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Chris Stearns

Atlanta United Opens New World Class Training Facility

by Chris Stearns

Last week Atlanta United opened a brand new $60 million training ground. The Children’s Healthcare of Atlanta Training ground is a 33-acre facility that features: 30,000 square-foot headquarter/office building Six full-size fields including three natural grass and three FieldTurf surfaces First team locker room Six academy locker rooms Full service…

April 20, 2017

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Chris Stearns

Epic Barcelona Comeback Dominated Social Media

by Chris Stearns

Every week Nielsen releases a Social Content Ratings Weekly Top Ten where series/specials and sporting events are ranked based on the total number of social TV interactions across Facebook and Twitter. Soccer games tend to make the weekly top ten, but rarely do they top either list for a paticular…

March 15, 2017

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Chris Stearns

Columbus Crew SC Drive Forward with Acura Sponsorship

by Chris Stearns

Columbus Crew SC released their new home and away jersey ahead of the 2017 season and both are visually stunning. Aesthetics aside, the biggest update to their look is a new primary sponsor, in luxury car manufacturer Acura. They replace shaving cream brand Barbasol, who has had their logo on…

February 24, 2017

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Chris Stearns

Copa90, Bleacher Report, and Pepsi Showcase Champions League Fandom

by Chris Stearns

The Champions League Knockout Round kicked off this week and fans were treated to some wonder goals and shocking score lines. However, it was the news that broke last week about a Champions League partnership that I was most interested in. Instead of focusing on the players or teams, fans…

February 14, 2017

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Chris Stearns

Bullseye! New Target and MLS Partnership is Perfect

by Chris Stearns

We have incredibly high hopes for the newly announced league-wide partnership between Major League Soccer and Target. As part of the deal, Target’s MLS partnership will include brand integration across platforms, including broadcast, digital, video, content, in-stadium and on-site activation at marquee MLS events. Fingers crossed they’re the new “Goal of the…

February 03, 2017

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