The Premier League is back! After a summer filled with international tournaments, domestic league play is underway, or soon underway, across Europe. What better way to celebrate than outlining PL jersey and sleeve sponsors for each team?
As you may expect, the front-of-jersey sponsor category with the most representation is betting. In the 2021-22 PL season, there are nine betting brands, from debutants Hollywoodbets to mainstay Betway. Financial services has the second-most representation with four brands, including American Express, Standard Chartered, AIA, and newcomers, FBS. Emirates and Etihad Airways continue their presence in the league, as well.
Trivia time – which brand is the front-of-jersey partner of more than one club? That honor goes to Cazoo, who became Everton and Aston Villa partners before the 2020-21 season. As we discussed last year, the departure from betting sponsors increased jerseys sales for each club.
Who are the 2021-22 Premier League jersey sponsors?
Of the teams that remain in the Premier League following the 2020-21 season, 14 front-of-jersey partners are back, with only Burnley, Leicester City, and Manchester United playing this season with new partners.
Team | Supplier | Jersey Front | Jersey Sleeve |
---|---|---|---|
Arsenal | adidas | Emirates | Visit Rwanda |
Aston Villa | Kappa | Cazoo | OB Sports |
Brentford | Umbro | Hollywoodbets | SafetyCulture |
Brighton & Hove Albion | Nike | American Express | Snickers UK |
Burnley | Umbro | Spreadex Sports | AstroPay |
Chelsea | Nike | Three | Hyundai |
Crystal Palace | Puma | W88 | Facebank |
Everton | Hummel | Cazoo | |
Leeds United | adidas | SBOTOP | BOXT |
Leicester City | adidas | FBS | ThaiBev |
Liverpool | Nike | Standard Chartered | Expedia |
Manchester City | Puma | Etihad Airways | Nexen Tire |
Manchester United | adidas | TeamViewer | Kohler |
Newcastle United | Castore | Fun88 | Kayak |
Norwich City | Joma | Lotus | JD Sports |
Southampton | Hummel | Sportsbet.io | Virgin Media |
Tottenham | Nike | AIA | Cinch |
Watford | Kelme | Stake.com | Dogecoin |
West Ham United | Umbro | Betway | Scope Markets |
Wolverhampton | Castore | ManBetX | Bitci |
What brands are sponsoring other European soccer teams?
If that’s the jersey partner situation in the Premier League, what about some of the other premier teams across Europe? Check out a select list of clubs and their partners below.
Team | League | Supplier | Jersey Front |
---|---|---|---|
Bayer Leverkusen | Bundesliga | Jako | Barmenia |
Bayern Munich | Bundesliga | adidas | T-Mobile |
Borussia Dortmund | Bundesliga | Puma | 1&1 |
Borussia Monchengladbach | Bundesliga | Puma | Flatex |
RB Leipzig | Bundesliga | Nike | Red Bull |
Atletico Madrid | LaLiga | Nike | Plus500 |
FC Barcelona | LaLiga | Nike | Rakuten |
Real Madrid | LaLiga | adidas | Emirates |
Sevilla | LaLiga | Nike | |
AC Milan | Serie A | Puma | Emirates |
AS Roma | Serie A | New Balance | Qatar Airways |
Inter Milan | Serie A | Nike | Socios.com |
Juventus | Serie A | adidas | Jeep |
Lille | Ligue 1 | New Balance | Boulanger |
Olympique Lyonnais | Ligue 1 | adidas | Emirates |
Olympique Marseille | Ligue 1 | Puma | Uber Eats |
Paris Saint-Germain | Ligue 1 | Jordan Brand | Accor Hotels |
Categories: Feature, Featured, Premier League, Sponsorship